Ciao everyone! We welcome you to ArchValor’s second session of Tete-a-Tete Talks and we have with us Ar. Simone Micheli from Italy. In 1990 he founded the architectural studio with his name and in 2003 he founded the Design Company “Simone Micheli Architectural Hero”.His works of architecture, interior design, exhibit design, graphics, and communication are strictly linked to the world of sensorial glorification.
Moreover, we have the privilege of having our lovely host, Ar.Kritika Juneja, here as well.
KJ:-So, to begin with, could you tell us about your early brush with architecture? How has your background and upbringing influenced your design principles? How did the name Architectural Hero come about, and what inspired it?
SM:-Immediately after graduating in architecture, I started my design research linked to expressiveness and content with the desire to build a path full of uniqueness and wonder. My intellectual roots are linked to my father and mother, immersed in the world of art, to Giovanni Michelucci and Bruno Zevi, my real mentors, known during my university studies, to my spasmodic love for Renaissance artists. The name of the company founded by me and my wife Roberta in 2003, Simone Micheli Architectural Hero is the portrait of our doing: we fight day after day with systems, stereotypical intellectual logics, and public administrations to allow the realized project to remain in perfect coherence with the project dream.
KJ:-What is your idea of good design?
SM:-The concept of good design is form and function that are perfectly interpenetrated, from an ergonomic and aesthetic point of view. The integration of function with form, and vice versa, leads to a deep understanding of the creative flow, a complete fusion between the parts that allows obtaining an object tending to perfection.
KJ:-It seems as though you have a lot of hotel projects under your belt, what drives your choice of projects?
SM:-My design choice is always connected to the idea of creating works of art capable of transforming “experience into memory”. The main will is to qualify life through visions full of distinctiveness, sustainability, and consistency. The desire is to overcome the barriers of the known real and skip the prevailing stereotype.
KJ:-Is there any Indian Architect whose work you adore? In general, what is your take on architecture that emerges from India as also the rest of the Asian countries?
SM:-Compared to other parts of the world, there are a lot of differences. When one architect relies on the project, the rules change, otherwise, the story is quite the same everywhere.
KJ:-How could you define luxury?
SM:-Luxury in the past was associated with precious materials such as gold, steel, and marble.Considering that we have spent time together already, we decide to stay for one hour to conduct an interview and converse with each other, which is no less than a luxury to me. Today, luxury is the time we choose to spend together, whether it is observing clouds in the sky, listening to the sound of the sea, watching a movie or practicing and improving my yoga.
luxury of today is an expression of new relationships between man, space, and time.
-Ar.Simone Micheli
KJ:-How would you like the world to know you when you hang up your boots?
SM:-For my creation, I design it to remain in the minds of the people like simplicity, not to be seen as a big man. So the most memorable story for me is that people remember me for my simplicity.One of my primary ideas is to realize a project that transforms complexity into simplicity.
